Best Toys for Kids Australia 2026: Age-by-Age Guide to Toys That Last
Every parent has stood in the toy aisle at 8pm before a birthday, staring at a wall of boxes…
11 min read, compares 7 products
Baby Toys
Compare 76 baby toys side-by-side to find the right one for your little one and budget. Our independent comparison lets you view specs, prices and features at a glance, from beloved classics like the Oball and Fat Brain Toys Dimpl to building blocks and sensory toys.
Top picks in Baby Toys
✓ $40.99 at Baby Bunting
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approx. RRP $120
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✓ $29.95 at Baby Bunting
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approx. RRP $19
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approx. RRP $12
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approx. RRP $13.99
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Buying guides and reviews 11
See all guides →Start here: our in-depth, head-to-head guides for this category.
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Baby Einstein Sea Dreams Soother Australia 2026: Does the Aquarium Actually Help Babies Sleep?
It’s 2am, the cot-side lamp is the only light on in the house, and you’re googling some version of…
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Tick any to compare side-by-side.
Baby Einsteinmum. Approved
Baby Einstein Take Along Tunes Musical Toy
★ Best travel musical toy
Grimm'smum. Approved
Grimm's Rainbow Stacker (small)
★ Best wooden stacker
Grimm'smum. Approved
Grimm's Large 12-Piece Rainbow Stacker
★ Best keepsake stacker
Tiny Love
Tiny Love Gymini Deluxe
Best for twins
Manhattan Toy
Manhattan Toy Skwish Classic
Best premium wooden rattle
Wee Gallery
Wee Gallery Art Cards
Best for newborn vision
Jellycat
Jellycat Bashful Bunny (small)
Best cuddly comforter
LE TOY VAN
Le Toy Van Wooden Egg Set
Best object permanence toy
Green Toys
Green Toys Stacker
Best eco-friendly stacker
Marcia K Vaughan
Wombat Stew by Marcia K Vaughan
Best Aussie storytime pickBaby Einstein
Baby Einstein Octoplush
Best washable sensory plush
Nuby
Nuby Ice Gel Teether Keys
Best for sore gums
Baby Einstein
Baby Einstein Magic Touch Drum
Best music introduction toy
Hape
Hape Pound & Tap Bench
Best hand-eye coordination toy
Fisher-Price
Fisher-Price Laugh & Learn Puppy
Best for crawling encouragement
Skip Hop
Skip Hop Explore & More Bandana Buddy
Best pram companion
VTech
VTech Crawl & Learn Bright Lights Ball
Best for crawling motivation
Baby Einstein
Baby Einstein Magic Touch Piano
Best for musical explorationInfantino
Infantino Spiral Activity Toy
Best for prams
Fisher-Price
Fisher-Price Kick & Play Piano Gym
Best grow with baby gym
Manhattan Toy
Manhattan Toy Winkel
Best grasping rattle
Bright Starts
Bright Starts Oball Classic
Best grow with baby
Melissa & Doug
Melissa & Doug Flip Fish
Best tummy time toyFisher-Price
Fisher-Price Brilliant Basics Stack & Roll Cups
Best bath time value
Infantino
Infantino Textured Multi Ball Set
Best for crawlers
Fisher-Price
Fisher-Price Laugh & Learn Crawl-Around Car
Best crawling encouragement toy
Melissa & Doug
Melissa & Doug Deluxe Pounding Bench
Best energy release toyFisher-Pricemum. Approved
Fisher-Price Deluxe Kick & Play Piano Gym
★ Best feature-rich gymLoveverymum. Approved
Lovevery The Looker Play Kit
★ Best for newborns
Hape
Hape Rainbow Bead Rattle
Best affordable rattle
Cheeky Chompers
Cheeky Chompers Neckerchew
Best bib and teether
Q Toys
Q Toys Wooden Ring Stacker
Best ring stacker
Janod
Janod Sweet Cocoon Stacker
Best soft stacking rings
Melissa & Doug
Melissa & Doug Shape Sorting Cube
Best long-lasting sorter
Fisher-Price
Fisher-Price Laugh & Learn Smart Stages Puppy
Best interactive plush
Miniland
Soft-Bodied First Doll
Best for under 3sEric Carle
The Very Hungry Caterpillar (Board Book)
Best classic durable read
Loveverymum. Approved
Lovevery Play Gym
★ Best for first year
My 1st Years
My 1st Years Personalised Baby Comforter
Best sentimental gift
Melissa & Doug
Melissa & Doug Wooden Shape Sorting Cube
Best for toddlers
Karen Katz
Where Is Baby's Belly Button? by Karen Katz
Best interactive board book
Rod Campbell
Dear Zoo by Rod Campbell
Best lift-the-flap book
Bluey
Bluey series
Best Aussie favourite plush
Karen Katz
Where Is Baby's Belly Button?
Best belly button book
mum. Approved
The Baby's Record Book
★ Best baby memory book
Bright Starts
Bright Starts 5-in-1 Your Way Play Gym
Best budget play gym
Fisher-Price
Fisher-Price Linkimals Musical Moose
Best for older babiesMelissa & Doug
Melissa & Doug K's Kids Pull-Back Vehicle Set
Best early vehicle playTegu
Tegu Magnetic Wooden Blocks (Baby Set)
Best sustainable building blocksBaby Alive
Baby Alive
Best interactive dollGötz
Götz Doll
Best keepsake dollBabyBjorn
Babybjörn Play Gym
Best premium Scandi gymMister Fenwick
Mister Fenwick Personalised Name Puzzle
Best personalised keepsakeTana Hoban
Black & White by Tana Hoban
Best high contrast bookSassy
Sassy Developmental Bumpy Book
Best bumpy sensory bookHello Baby! high contrast board books
Best newborn board bookBaby Faces board book series
Best for face recognitionFiona Wattmum. Approved
That's Not My… series by Fiona Watt
★ Best overall board bookMem Foxmum. Approved
Possum Magic by Mem Fox
★ Best Australian baby bookStuck On You
Stuck On You Personalised Story Books
Best personalised story bookI See Me!
I See Me! My Very Own Name Book
Best name learning bookEtsy Australia
Etsy Australia Local Makers
Best local handmade giftWonderblymum. Approved
Wonderbly Little One, We'll Always Be Together
★ Best personalised keepsake bookBooks to Door
Books to Door Personalised Range
Best personalised rangeFiona Watt
That's Not My Dinosaur
Best lift-the-flap funMem Fox
Possum Magic Board Book edition
Best board book editionKmartmum. Approved
Kmart High Contrast Baby Book Set (3-pack)
★ Best budget board booksBluey
Bluey: Dad Puts Bluey to Bed Board Book
Best bedtime Bluey bookB. Toys
B. Toys Party Parade set
Best musical instrument setLittle Tikes
Little Tikes Easy Score Basketball Set
Best for early standing playBabyBjorn
BabyBjörn Play Gym Wood
Best minimalist design gymSkip Hop
Skip Hop Explore & More Baby's View Activity Gym
Best newborn tummy timeMister Fly
Mister Fly Play Gym
Best nursery aesthetic gymNo products match these filters.
Also price-tracked 72
Stocked at two or more retailers we track, so you can compare prices. We have not reviewed these, so they carry no mum. Approved badge. Showing the 72 with the strongest price coverage, of 323 we track in this category.
Skip Hop
Farmstand Avocado Stroller Toy
Skip Hop
Celestial Dreams Activity Gym
Done by deer
Done By Deer Activity Spiral
Little Dutch
Little Dutch Fairy Garden Pull & Shake Deer
Mamas & Papas
Mamas & Papas Welcome to the World Safari Linkie Soft Toy
Done by deer
Done By Deer Activity Gym
Mamas & Papas
Mamas & Papas Activity Triangle
Little Dutch
Little Farm Soft Activity Cube
Little Dutch
Little Dutch Fairy Garden Soft Activity Cube
Mamas & Papas
Travel Spiral Toy
Mamas & Papas
Activity Toy, Cody Crocodile
Mamas & Papas
Spiral Activity Toy, Welcome to the World Duckling
Mamas & Papas
Mamas & Papas Activity Toy, Henry Hippo
Mamas & Papas
Mamas & Papas Activity Toy, Edie Elephant
Mamas & Papas
Mamas & Papas Mini Activity Cube
Skip Hop
Farmstand Push & Spin Baby Toy
Mamas & Papas
Activity Linkie Toy, Fruit
Skip Hop
Skip Hop Zoo Croc the Boat Bath Toy
Little Dutch
Little Dutch Fairy Garden Activity Playmat
Little Dutch
Little Farm Activity Triangle
Little Dutch
Little Dutch Fairy Garden Activity Deer
Little Dutch
Little Dutch Little Farm Car Seat Toy
Mamas & Papas
Mamas & Papas Folding Activity Cube
Skip Hop
Skip Hop Geometric Wonders Activity Gym (NEW)
Little Dutch
Little Dutch Safari Friends Activity Triangle
Mamas & Papas
Mamas & Papas Playmat & Gym, Welcome to the World Duckling
Mamas & Papas
Mamas & Papas Mini Rattle Henry Hippo
Mamas & Papas
Mamas & Papas Mini Rattle Lenny Lion
Little Dutch
Little Dutch Fairy Garden Gripping Ball
Little Dutch
Safari Friends Toy Chain
Mamas & Papas
Mamas & Papas Activity Toy Beanie Edie Elephant
Little Dutch
Little Dutch Soft Goose Activity Cube
Mushie
Mushie Palette Press Toy
Little Dutch
Safari Friends Soft Activity Cube
Little Dutch
Little Dutch Fairy Garden Rain Rattle
Mamas & Papas
Mamas & Papas Welcome to the World Duckling Linkie Toy
Little Dutch
Little Dutch Safari Friends Activity Ball
Done by deer
Done By Deer Bath Fishing Toy Sea Friends
Matchstick Monkey
Matchstick Monkey Teething Toy
Done by deer
Done by Deer Sensory Activity Ring
Little Dutch
Little Dutch Fairy Garden Stroller Toy Chain
Mamas & Papas
Tummy time, Welcome to the World Duckling
Little Dutch
Little Dutch Little Goose Music Box
Boori
Thetis Activity Mini Gym (Standard)
Little Dutch
Little Dutch Little Farm Activity Play Mat
Mamas & Papas
Mamas & Papas Wish Upon A Cloud Playmat & Gym
Done by deer
Done by Deer Rolling Activity Mirror
Mamas & Papas
Mamas & Papas Tummy Time, Lenny Lion
Mamas & Papas
Mamas & Papas x Another Fox Activity Triangle
Mamas & Papas
Mamas & Papas Teddy Bear Soft Toy
Mamas & Papas
Mamas & Papas x Another Fox Clutch Ball Toy
Little Dutch
Little Dutch Soft Cubes Set, Fairy Garden
Mushie
Mushie Silicone Baby Rattle Toy DRIED THYME
BabyBjorn
Toy For Bouncer, Soft Friends
Little Dutch
Little Dutch Fairy Garden Activity Spiral Large
Little Dutch
Little Dutch Little Farm 4 Soft Blocks
Little Dutch
Little Dutch Fairy Garden Rocking Ring Stacker
Mushie
Mushie Rainbow Teether
Mushie
Mushie Phone Press Toy, Cambridge Blue
Cam Cam Copenhagen
Cam Cam Copenhagen Musical Balloon Mobile
Skip Hop
Skip Hop Bandana Buddies Activity Toy, Koala
Done by deer
Done by Deer Hanging Activity Toy Green
Mamas & Papas
Mamas & Papas Spiral Activity Toy -Welcome to the world
Jellycat
Keli Pelican
Mamas & Papas
Mamas & Papas Mini Rattle Edie Elephant
Little Dutch
Little Dutch Fairy Garden Stroller Booklet
BabyBjorn
Babybjorn Toy for Bouncer Googly eyes
Mamas & Papas
Mamas & Papas Welcome to the World Duckling Beanie Soft Toy
Little Dutch
Little Farm Cuddle Cloth Sheep
Little Dutch
Safari Friends Soft Block Set
Little Dutch
Little Dutch Safari Friends Activity Booklet
Mamas & Papas
Mamas & Papas Wrist Rattles, Lion/Lemon (2 Pack)
No tracked products match these filters.
How to choose baby toys in Australia
When choosing baby toys, safety comes first. Look for products that meet Australian safety standards (AS/NZS ISO 8124) and check the ACCC's Product Safety Australia site for any recalls. Avoid toys with small parts for babies under three, and inspect seams and attachments regularly, especially on plush toys and teethers that cop a battering from tiny teeth. Think about what stage your baby's at and how much use you'll actually get. Simple rattles and sensory toys work brilliantly for newborns, while activity gyms and stackers grow with bubs for months. Budget brands like Kmart offer great value for toys that might only hold attention briefly, but it's often worth spending more on open-ended toys like quality wooden sorters that last through multiple children. Washability matters too, because everything ends up in their mouth or covered in pureed pumpkin.
How we compare. mum.com.au reviews are independent. We research every product and compare them honestly. A ✓ Verified price is one we’ve checked live at the named retailer; approx. RRP is an indicative recommended price from our research, not a live retailer price. Always check the retailer for the latest price.